Smithfield is the largest pig and pork producer in the world. Guided by their overarching strategy, Good is what we do, I designed four concepts for the company’s annual sustainability report. By amplifying their sustainability storytelling and contributing to their transparency and accountability, the final report exemplified Smithfield’s ESG targets and progress across the organization. Through bespoke photography and numerous infographics I was able to visually communicate complex processes and systems, illustrating how Smithfield operates a vertically integrated business that encompasses the entire food production process, while showcasing their steadfast commitment to sustainability.
Concept 1
Concept 2
Concept 3
Concept 4
View the final report here.