As a leader in sustainable packaging solutions, International Paper required its thorough reporting to serve as a cohesive sustainability package that communicated both transparency and performance. Making use of the brand’s broad yet subtle color palette — centering on earth tones and other hues found in nature — I devised a suite of four reports that could function as both stand-alone documents or a matching set. A consistent element was the use of IP’s existing set of graphic icons, while the flexible “leaf” shape found in the company logo, acted as both a brand identifier and a useful graphic device that extended to the reports’ navigation system.
Take a look at all four reports here.