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In Defence of Serie A

On the night of July 9th, 2006 — just hours after Zinedine Zidane had ended his career in infamy, indirectly propelling Italy to World Cup glory — I spotted the following slur freshly scrawled in bright red paint over a shuttered Florence storefront: “LA MAMMA DI ZIDANE E’ UNA PISANA”. That Florentine Azzurri fans could imagine no greater ignominy than to infer that the disgraced Frenchman’s maternal relatives hail from Pisa said everything about Italy’s pervading sense of regionalism, and beyond that, campanilismo, or town-based identity.

For this reason I was surprised to hear the comments of Sam Wallace from The Independent newspaper this weekend. “You go to Stoke, they’ve got an identity,” Wallace opined during a discussion about Serie A on Sky Sports’ Sunday Supplement video podcast. “You go to Bolton and that club’s got an identity. When I watch Serie A you don’t feel that so much about the smaller clubs there.” This stunningly ill-conceived statement reminded me of the joke about the tourist who visits Paris only to complain that everyone’s speaking French. Obviously, if you’re not Italian, if you’ve never spent time in Italy nor choose to read La Gazzetta dello Sport on a daily basis, you can’t expect to have the same cultural awareness of the game in that country as those that are, have and do.

Though less expected from the mouth of a journalist from one of Britain’s most respected liberal-leaning newspapers, Wallace’s highly ignorant take on Italian football is indicative of opinion at large among soccer fans in the UK, where Serie A is routinely dismissed as defensive, cynical and boring. As is often recalled, this wasn’t always the case. Twenty years ago Serie A was widely regarded as the greatest league in the world, and in the mid-1990s Channel 4’s coverage of the Italian championship regularly drew more viewers than the Premier League on Sky Sports.

In the ensuing years, sponsorship, multi-million television deals and an influx of foreign talent have ensured that the Premier League is today the richest and most popular football league on the planet, making it one of the UK’s greatest exports. In the meantime Serie A has, as Shaun Custis of The Sun newspaper put it, “dropped off the map.” But how exactly did this once universally admired league fall out of favour? Though it is impossible to pinpoint a moment precisely, the tide seemed to be turning by the new millennium, and several individual matches certainly may have helped swing the tide in the minds of British fans.

The first incident worth citing is ten-man Italy’s elimination of hosts Holland at Euro 2000. Despite the Dutch missing five penalties during the game (two during the 120 minutes and three during the shoot-out), the BBC’s Barry Davies still summarized the match with a condescending dollop of disdain: “Who says cheats never prosper?” Two years later a series of bizarre refereeing decisions throughout the tournament led to Italy’s ultimate undoing at the World Cup. The erratic performance of referee Byron Moreno during the defeat to Korea provoked fans to speak of a possible conspiracy against the Azzurri, a notion dismissed by many in the British press as a case of sour grapes. Meanwhile Moreno has since served several suspensions in his native Ecuador, and in 2010 was arrested at New York’s JFK airport with six kilos of heroin packed in his underwear.

England fans should know better than most that the domestic game should not be judged by national team performances, yet it seems these two globally-televised matches were enough for many in the UK to form their own assessment of Italian football in general. The fact that Italy had provided both finalists in Europe’s premier club competition in 2003 might have suggested an upturn in Serie A’s fortunes. But for many observers the Champions League final at Old Trafford — a tensely fought affair between classic rivals Juventus and Milan — seemed ample confirmation of Serie A’s demise, a conclusion apparently drawn from the fact that the game ended goalless after extra-time.

Around this time Spain’s La Liga began to take the place of Serie A in the hearts of British fans who like their soccer spiced with a little Mediterranean glamour. Of course, the fact that La Liga was broadcast on Sky Sports also helped, as did the transfer of David Beckham to Real Madrid. By this point the Premier League was already starting to enjoy its new-found status as a global luxury product, garnering new admirers but also encouraging the attitude of the insular English soccer fan. Britain as a society watches far more television than their counterparts in southern Europe, making them especially susceptible to the excessive and manipulative levels of hype surrounding football coverage in the UK media.

I don’t believe the changes in attitude towards Serie A can be based purely on football. What no-one seems to have picked up on is that the general disregard for Italian football these days is mirrored by a cultural-economic shift in Italy’s standing in the world, and a definitely detectable downturn in the country’s image abroad. Though still a highly desirable destination for Brits, Italy as a nation was once more revered than any other for its art, fashion, food and, of course, football. Thanks to cheap air travel all of that has now been conquered, and suddenly Italy is no longer di moda. Just as many journalists use Silvio Berlusconi’s careless remarks and behaviour to depict an entire country as ignorant and corrupt, so soccer fans, sports writers and even casual observers let their perception of a country as a whole to subconsciously influence their take on every product coming out of Italy, especially football.

Italian fans have sometimes been accused by British visitors of aggression, particularly during matches in European competition. Whether occurring in Italy or anywhere else, problems with violence in and around the stadium have little to do with football, and much more to do with society at large. Whatever you want to call it — sporting pride, peer pressure, twisted machismo, boredom — when a Sicilian teenager feels compelled to throw a fatal flare at a policeman in Catania, a nation and its national game can hardly be held responsible.

I’ve attended home matches at the two biggest and best-supported teams in Spain, and in both cases the match-day experience was underwhelming in comparison to what I’ve seen in Serie A stadia, at least in terms of atmosphere. While the Premier League has been extremely successful in refashioning the stadium as a safe and lucrative venue for all the family, at the same time something has been lost. The last time I went to a game in England I was greeted with a lengthy list of objects which weren’t permitted inside the ground, including flag poles and cameras. Fan participation is integral to the stadium experience, and Italian supporters use a colourful combination of flares, flags, banners and sophisticated choreography to galvanize each other and their team. You can learn a lot about a place and a people by spending an afternoon on the terraces.

The 2006 World Cup began with Italy crawling from the debris of a match-fixing scandal that rocked calcio to its very core, lending further heat to the foreign scorn to which the Italian game had by now become used. Italy’s subsequent triumph in Berlin was a significant, if short-lived, rebuttal to fans and press that had spent the previous months dragging the country through the mud. Unfortunately, calciopoli’s intermittent aftershocks — the most recent occurring only last summer — have hindered Serie A’s potential for returning to the forefront among football fans outside Italy. Naturally, many often connect the scandal to the loss of Serie A’s appeal. While it has certainly damaged the credibility of the league and the sport’s governing bodies, the problem of corruption in Italy is hardly a new development — that it should extend sometimes to football is inevitable. Do people think Italy was some clean and wholesome place during the Baggio era? Most hypocritical however, is the high-minded attitude that such a situation could never happen anywhere else.

Italian football would stand a greater chance in the UK if it were shown regularly on British television. Sadly, since Channel 4 ceased to broadcast Serie A in 2003, the league has been passed between various terrestrial and cable networks without ever finding a settled home. The resulting effect is that British viewers have mistaken the absence of Italian football from their screens for their own choice not to watch — a case of not wanting what isn’t put in front of you.

Perhaps inevitably, the fiercest criticisms of Serie A come from those who don’t watch it. Whether or not it’s a preference for remaining oblivious to what they might be missing out on, it’s frustrating to hear the Italian game belittled by those without the facts or experience to back up their claims. I’ve been watching Italian football on a weekly basis for almost twenty years: on Channel 4 as a teenager, while living in Florence during my twenties, and now from my home in New York, where multiple live Serie A games are beamed into my apartment every weekend. Italy may no longer be a haven for the world’s elite: today’s top players are more evenly spread throughout Europe, but this has more to do with a leveling of football’s economic playing field than a case of Serie A having lost its appeal. While the Premier League has been undoubtedly enriched by the arrival of top-quality foreign players (many of whom continue to arrive directly from Italy), the actual quality of Italian football has never waned. It remains a highly competitive and notoriously tough league, populated by technically gifted players and coaches whose tactical awareness is unparalleled.

Some anti-calcio commentators cite a lack of competition in Serie A, another inaccurate assumption vastly outweighed by the frequency of one-sided matches in both the Premier League and La Liga. In Spain, Barcelona have racked up a 5-0 scoreline on three occasions already this season, and even fired eight without reply past poor Osasuna. Likewise, rivals Real Madrid’s wins so far have included a 6-0 and a 6-2. In England, Manchester United recently demolished Arsenal 8-2. The last time that scoreline was registered in Serie A was sixteen years ago. In the first five weeks of this season, no team in the Italian top flight has won a match by more than three goals.

The golden era of the sette sorelle — when Serie A boasted up to seven sides likely to challenge for the scudetto — may have passed. Modern football deems that Europe’s top leagues are ultimately dominated by the usual two or three powerhouse teams. Certainly some of famous Italian clubs, such as Sampdoria, Fiorentina, Napoli and Torino have endured a turbulent last fifteen years, all spending time in lower divisions. But recently, the relatively cautious approach employed by Italian clubs in the transfer market has promoted a stronger league of competitive sides, while encouraging the emergence of local talent. In Italy, perhaps more than anywhere else, it seems no team is impervious to defeat, even against the most unfancied opposition. Early last season eventual champions Milan were beaten by newly-promoted Cesena, while just last month Inter suffered a 3-1 loss at Novara, a provincial side playing their first Serie A home game since 1955. I doubt the Novara fans suffered a crisis of identity that night.

The complete reversal in UK attitudes towards Italian football over the last decade seems unfounded and essentially without substance, appearing instead to be based solely on conjecture and common misconception. How could the game have changed so much, so rapidly? The ball is still round. The Independent’s Sam Wallace — and other narrow-minded journalists and soccer fans — would do well to buy a plane ticket to any city in Europe, or even simply pick up the remote. They’d find a host of channels besides Sky Sports, and a whole world beyond our shores playing their own beautiful game.

Not Quite the End of the World

Remember the name: Kamil Kopúnek. For Italian fans the Slovakian can now take his place alongside Pak Doo-Ik and Ahn Jung-Hwan on the Azzurri’s podium of World Cup infamy. It may seem an unlikely trio, but all three players have in their time put paid to the Italy’s World Cup hopes, and in doing so represent the lowest points in the four-time winners’ otherwise impressive tournament record. But while defeats to North Korea in 1966 and South Korea in 2002 sent shockwaves reverberating around the football world, Italy’s lacklustre performance and ultimate capitulation in 2010 had a certain inevitability. After disappointing 1-1 draws against Paraguay and New Zealand, a win – while not essential – was certainly the Italian objective in their final group match against Slovakia. Instead, the Azzurri found themselves two goals down after 73 minutes, and despite rallying a late fight-back, Italy’s elimination was effectively sealed the moment late substitute Kopúnek burst between two defenders to lift the ball over Fabrizio Marchetti with his very first touch of the game. So low were expectations surrounding the defending champions’ campaign in South Africa that reaction to Slovakia’s third goal was less one of outrage and more a collective groan of relief and resignation.

Italy’s disastrous exit from the World Cup in 2010 made the euphoria of Italy’s victory in Berlin – still fresh in the memories of all Italians – suddenly seem every bit four years ago. In 2006, few would have predicted both finalists in Germany crashing out at the first hurdle in South Africa. And yet while the French can point to internal struggles and their federation’s misguided faith in an increasingly eccentric coach, whose bizarre alienation of fans, press, staff and players is reason enough for their shambolic demise, the Italians have fewer excuses. Certainly that was the view of fans, who on Italy’s return from South Africa, subjected their fallen heroes to a tirade of jeers and abuse as they trudged with hung heads through the arrivals gate at Rome’s Fiumicino airport.

To assess just how Italy went from World Champions to national disgrace requires a quick rewind to Berlin four years ago, when, just as in 1982, Italy’s national team emerged from the wreckage of domestic scandal as unlikely but worthy World Cup winners. The Italian coach Marcello Lippi had already decided not to renew his expiring contract with the FIGC (Federazione Italiana Giuoco Calcio), and three days after enjoying what he described as his “most satisfying moment as a coach”, was replaced by former Italian international Roberto Donadoni. It was a surprising choice: Donadoni’s greatest achievement as a coach so far had been to lead unfashionable Livorno to the top half of Serie A, and he certainly lacked experience at a major club. He was also faced the unenviable task of taking over a winning team in which any negative result is bound to be greeted with criticism. With the team still riding the highs of Berlin, Donadoni’s side’s performances were always going to compare unfavourably with Lippi’s, and the new coach struggled to assert his own identity on the world champions. It was a reign which seemed doomed from the start: Donadoni’s contract contained a clause stating it would only be renewed should Italy reach the semi-finals of Euro 2008 — when Italy were eliminated in a penalty shoot-out by Spain in the quarter-finals, everyone knew the game was up.

More surprising was what was to follow. The FIGC, in an unexpected move, recalled Lippi, who had spent the two years since the World Cup on the beach and at home in the Tuscan coastal town of Viareggio, basking in his new life as a national hero. Arriving at his first press conference since being recalled out of retirement, Lippi appeared tanned and relaxed, happy to once again don the federation blazer and “ready to pick up where [he] left off.” This statement of intent sent a twinge of discomfort down the spines of watching fans. The phrase “minestra riscaldata”, literally “reheated soup” is used in Italian soccer circles to describe the ill-conceived return of an ex-player or coach to his place of former glory, the idea being that it’s never as good second time around. Keen observers had to ask why Lippi, having achieved the sport’s ultimate accolade, would choose to give up a life of permanent hero-status to take Italy to another World Cup? The Azzurri’s victory in 2006 may have seemed unlikely at the outset, but even less probable was a repeat in 2010. Only Vittorio Pozzo, Italy’s coach in 1934 and 1938, had led a team to back-to-back successes, and not since Brazil in 1958 and 1962 had a nation won two World Cups on the bounce. Yet Lippi seemed happy to risk forever tarnishing his image of cigar-chomping hero of Berlin by attempting this extraordinary double.

Italy’s World Cup-winning captain, Fabio Cannavaro, was guilty of a similar arrogance. Unlike former captain Paolo Maldini, (who retired from international football after the 2002 World Cup, only to watch his would-be teammates lift the trophy four years later), Cannavaro had won it all but still wanted more, just like Lippi. Majestic at the World Cup four years ago, his performances in Germany were enough to earn him the Ballon d’Or in 2006. A World Cup victory seemed like a natural moment to call it a day, yet Cannavaro continued to lead the Azzurri, despite showing inconsistent form since returning to Juventus from Real Madrid. Once one of Italy’s quickest defenders, Cannavaro’s rapid decline culminated, sadly, in being made to look every bit the 36-year-old in South Africa.

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The defending champions qualified for South Africa relatively comfortably, yet Lippi’s dependence on the core group of players that had triumphed in 2006 spoke volumes about not just his short-term priorities but also his obsession with Italy’s World Cup win four years earlier. Many questioned the reliance on certain players from Juventus: given the Turin club’s poor season the inclusion of wayward stars Camoranesi, Iaquinta and the aforementioned Cannavaro this time around seemed to have more to do with Lippi’s strong ties to his former employers. Lippi’s coaching philosophy emphasises team spirit and unity, but while the heroes of Berlin still had a role to play, many had lost the form they’d showed four years ago, and – perhaps more importantly – all were four years older. Lippi’s responded to critics by reminding them of his World Cup pedigree, and to those who raised concerns over the age of the squad pointed out that its average age was actually younger than in 2006. But in Germany Lippi had struck upon a group of top professionals players at their peak, in 2010 the gulf between levels of experience was startling.

Perhaps in an attempt to silence doubters Lippi selected several younger players who shared just a few caps between them as late inclusions into the squad. All had enjoyed positive domestic seasons yet none had been used regularly during Italy’s qualifying campaign and all lacked international experience (the fact that most were plucked from Serie A’s smaller clubs meant they were unfamiliar with the kind of pressure reserved for top-of-the-table clashes or matches in the Champions League). Though their selection seemed a knee-jerk reaction by Lippi, some of these players were immediately thrown into the deep-end in South Africa. Genoa left-back Domenico Criscito and Fiorentina’s elegant playmaker Riccardo Montolivo acquitted themselves well in tough circumstances, but others, such as Juventus midfielder Claudio Marchisio and Cagliari goalkeeper Fabrizio Marchetti, appeared out of their depth. Montolivo and Marchetti only became first choices due to injuries to otherwise certain starters: Milan’s regista Andrea Pirlo damaged a calf just days before the tournament, while Gigi Buffon bowed out at half-time in Italy’s opening match after aggravating a problem with his sciatic nerve, an injury which ruled him out of the rest of the competition.

Though injuries to key men naturally proved a massive blow for Italy, the team was further hampered by Lippi’s disparate squad, which consisted of too many players unused to performing at this level. For a country with a long history of world-class playmakers, Italy went into this World Cup without an out-and-out number ten, a designated trequartista or fantasista in the Roberto Baggio mould. Without a player with such qualities, in all three of their matches Italy looked desperately short of creativity in the final third. At 35, Alessandro Del Piero was judged past his prime, while Francesco Totti’s protracted retirement from international football had effectively excluded him from rejoining the squad. Lippi’s stubbornness is perhaps most evident in his failure to call temperamental forwards Antonio Cassano and Mario Balotelli to the international fold. While Balotelli still shows regular signs of immaturity, Cassano has consistently impressed for Sampdoria over the last two seasons, helping the Genoese club to qualify for the Champions League for the first time in eighteen years. Yet Lippi continued to ignore him to the frustration of fans, often refusing to answer the press’s questions regarding the player’s exclusion.

The attitude of Italians — coaches, players, press, fans — before a World Cup is typically one of cautious optimism (or false pessimism). You may say Italians love a crisis: it takes the pressure off and makes an ultimately positive campaign all the more enjoyable. The national team is a notoriously slow starter in major tournaments, and most fans expect a rocky road to success. Yet this year Italy started poorly and only got worse, and there was a pervading sense of imminent failure prior to the defeat against Slovakia.

South Africa 2010 officially ranks as Italy’s worst ever World Cup performance. Just as in 1966 and 1974, the Azzurri failed to progress from the group stage, but this year they were unable to record a single victory in three matches — against Paraguay, New Zealand or Slovakia — finishing bottom of Group F. Following the disastrous elimination, it was Lippi who predictably received most of the blame. The coach even shouldered all responsibility in his post-match press conference.

Certainly Italy’s notorious press was quick to pounce. Alberto Cerruti, chief football correspondent of the Milan-based daily La Gazzetta dello Sport, described Italy’s performance as “unwatchable”, but seemed particularly disappointed with the casual manner in which Italy’s hard-earned title was relinquished. The director of Rome’s Corriere dello Sport, Alessandro Vocalelli, was more scathing, appearing on an online video just hours after the final whistle to bemoan Lippi’s “incomprehensible selections and inexplicable tactics” which had resulted in a “total, humiliating failure, from which nobody should be exculpated.” Yet others saw a greater issue with Italian football at large. Former Milan and Italy coach Arrigo Sacchi, himself no stranger to the scorn of critics, felt the root of the problem lay in Italy’s culture of “ignorance and violence”, citing a “crisis in the Italian system.”

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Sacchi may be going too far by condemning contemporary Italian society, yet the state of the country’s game has been in decline for several years, to the extent in which it has become almost de rigeur to disparage Serie A, Italy’s domestic championship, once the most admired league in Europe. Sacchi pointed to the fact that Italian clubs crashed out prematurely in European competition last season. The one exception, Inter, have a foreign coach and an almost completely foreign squad. Indeed, of the twenty-three players Lippi took to South Africa, not one hailed from José Mourinho’s treble winners, the first time ever an Italian World Cup squad has not contained a single player from the nerazzurri. The conclusion one takes from this is that there is an excess of foreign players in Italy, whose presence denies promising Italian youngsters the chance of breaking through at the biggest clubs. Consequently, Italy’s 2010 squad included players from Genoa, Bari, Udinese and Cagliari, clubs hardly renowned for providing members of the Italian national team.

There are those in Italy that have suggested the return of a restriction on the number of foreign players a team may field at one time. But Italy is definitely not the only nation with a strong domestic league faced with this dilemma. England has also discovered that top-class foreigners may make for an entertaining league but their presence can be detrimental to the national team’s success. Spain – despite the plethora of foreign players in La Liga – seem to have solved this problem by selecting a squad mostly comprised of players from the two biggest clubs, Barcelona and Real Madrid. In contrast, German clubs work in closer conjunction with its federation, and their philosophy of investing in youth rather than spending heavily naturally encourages a strong national side.

FIGC president Giancarlo Abete has already announced an inquiry into Italian football’s “structural crisis”, but to suggest a shake-up of Italian system is excessive. The problems cited as causes of Italy’s poor displays in 2010 were already in place in 2006, when Italian football was also still reeling from the aftershocks of calciopoli. Some claimed it was this scandal which galvanized the team to victory in Germany, and Italian players certainly appeared lacking in motivation in South Africa. But Lippi was correct to blame himself: his return was gearing solely towards this event, and so he had no interest in making long-term plans and no vision of the future since it did not concern him. He was obsessed with the victory of 2006, and intent on repeating it all costs, at the expense of his own better judgment. Sadly for Italy, he did not have the means — either tactically or technically — to realize that dream. The FIGC showed desperate short-sightedness in rehiring Lippi, who in turn showed an alarming degree of footballing-masochism in attempting a second win in succession. For all Donadoni’s inexperience, had the Italian federation stuck by him Italy would have probably arrived in South Africa with a more balanced and settled side. Likewise the younger players who did not appear ready at this tournament would have no doubt been groomed specifically in preparation for the World Cup stage.

The effects of calciopoli have tempered spending in Italy, and over the last two seasons the biggest Italian clubs –Inter, Milan, Juventus, Roma, Fiorentina and Sampdoria — have put their faith in local young players who have grown into first-team regulars. Lippi’s replacement, 52-year-old Cesare Prandelli, has been selected by the FIGC specifically for his proven track-record with younger players. At Verona, Parma and Fiorentina specifically, Prandelli had built attack-minded teams around the promise of youth. Though he spent six seasons as a player at Juventus, Prandelli may benefit from having never coached one of Italy’s biggest clubs, and his lack of close connections to Italian football’s superpowers may work in his favour. Certainly he will employ a fresher, more open approach to player selection, already stating that Cassano and Balotelli will figure in his plans. More unexpected were his comments surrounding the sometimes controversial oriundi (naturalised citizens eligible for the national team) whom he declared “new Italians.”

While Italians may be Italy’s biggest fans, they’re also its harshest critics, and once the dust settles on Lippi’s second era in charge they’ll probably realise the future doesn’t appear quite so bleak. It would take a brave man to bet against Italy going far in Brazil in 2014. As this World Cup has already proven, four years can be an awfully long time in football.